Dynamic Graphic Design Specialist with over 20 years of industry experience. Recognized for pioneering innovative design solutions and strategic project management. Proven expertise in fostering lasting client relationships and harnessing cutting-edge digital tools for collaborative workspaces.
SKILLS
- Adobe Creative Suite Expertise: InDesign, Photoshop, Illustrator, Acrobat.
- Skilled in collaborative platforms: Zoom, Slack, Microsoft Office, Creative Cloud.
- Strategic problem-solving and superior analytical skills.
- Precision-focused: Unyielding attention to detail and organizational proficiency.
- Innovative creator: Renowned for out-of-the-box thinking and design solutions.
PROFESSIONAL EXPERIENCE
Senior Account & Project Manager, Graphic Designer | March 2020 – Present
First in Print, Jacksonville, FL
Specializing in marketing products for the beverage industry, we design and produce bottle neckers, shelf-talkers, and many other products for local to global companies.
First in print has allowed me to try new things, and my competency in many previously unexplored areas such as sales, presentations, and operations grew exponentially. I credit my new skills to my unwavering desire to learn new things constantly and to having a manager open to teaching me.
- Delivered superior customer service, consistently receiving 5-star ratings from satisfied clients.
- Managed end-to-end print projects, from quote to delivery, ensuring precision and timely completion.
- Achieved record revenue growth, amassing ~$1 million over 42 months.
- Successfully converted 197 potential client interactions into online orders, significantly boosting sales revenue.
- Cultivated and maintained strong relationships with clients, resulting in numerous repeat orders and re-engagement of 385 dormant clients.
- Demonstrated excellence in graphic design with 85 added value instances and 136 tailored design solutions provided.
- Played a vital role in upselling, leading to revenue growth through 38 product upsells and increased order quantities in 47 instances.
- Proactively managed and addressed client concerns, earning commendations in client reviews for attention to detail and genuine service.
- Consistently exceeded team averages on the 4DX-based achievement board with 4,343 total, the highest among all agents.
- Fostered collaboration by sending 230 kudos to teammates and receiving 121 in return.
Contract Graphic Design Professional | April 2010 – March 2020
New Point Media via DFly Designs, Orange City, FL
NewPoint Media is the parent company of some of the most recognizable real estate publications across the U.S. and Canada, including Homes & Land and The Real Estate Book.
Solely responsible for 12 monthly publications. Each cycle included eliciting requirements, building workflows, designing, proofing, and refining pages through client change requests. Accountable for the production phase, which included pagination, exporting page files to PDFs, assembling for both print and Ebook versions, and sending out for printing and marketing.
- Spearheaded creation and publication of 20,000+ advertisement pages featured in 12 monthly Real Estate publications, implementing innovative workflows and cutting-edge technologies.
- Enhanced operational efficiency by introducing Google Docs, reducing page processing time by an impressive 30%.
- Amplified DFly Designs’ online presence, boosting site traffic by 75% through targeted social media campaigns and WordPress enhancements.
- Managed a multi-person team for annual multi-region publications, expertly coordinating design distribution and seamless module integration.
Creative Director | December 2005 – February 2010
Flagler Publishing, Palm Coast, FL
Publisher of The Flagler Times, former newspaper of record for the onetime fastest-growing county in the United States.
Ad design and layout of The Flagler Times, twice weekly. Managed each publication cycle from eliciting requirements and objectives to production, working closely with sales, news and feature editors, data entry operators, and printing press personnel. This small operation crafted my ability to be empathetic and adaptable as it often required us to step out of our assigned tasks to help struggling co-workers meet deadlines.
- Promoted rapidly from Junior Graphic Designer to Creative Director within an accelerated eight-month timeframe.
- Showcased feature writing and photography in esteemed publications, including The Flagler Times, City of Palm Coast Annual Report, and The History of Flagler County annual magazine.
- Expertly managed and resolved conflicts within cross-functional teams, fostering improved collaboration and morale.
- Implemented streamlined multi-department meetings, optimized content management workflows, and advanced teamwork dynamics.
VOLUNTEERING
Flagler Youth Orchestra, Palm Coast, FL
The FYO serves the community by providing fundamental instruction on violin, viola, cello, and bass, orchestral performance opportunities at all skill levels, and instrument scholarships for those in need.
Aid in producing advertisements for all concert programs, including manipulating images and clipart specifically for black and white printing, and assist in designing posters, flyers, web banners, and promotional items. Created automated sets of tasks in Photoshop to convert full-color photographs to black and white for one-color printing of their concert programs. Photograph concerts for marketing material when time allows.
EDUCATION
- Daytona State College | 2002-2004
- A.S. Graphic Design
- A.S. Photography